Expectations.
Tecmo Koei recently released a
financial report (via
Siliconera). The company reveals in the report that they expect to sell one million copies of their upcoming fighter, Dead or Alive 5 (DoA 5).
But that's not all.
High expectations are also met with some post launch content and it ain't free. The reports mentions a method of paid DLC. The nature of the content was not revealed.